Understanding the Chinese Consumer

Last year, China surpassed the US to become the world’s largest e-commerce market and shows no sign of slowing.

Whether you are active on the Chinese market or if you’re planning to take the international leap, our new eBook, Understanding the Chinese Consumer, will give you the insight you need to succeed in this ever-expanding e-commerce economy.

Read the eBook now for insights into:

  • Channels, marketplaces and devices Chinese consumers use
  • Where Chinese consumers shop online
  • Holidays and occasions tipping sales scales
  • And many more!