Expanding Internationally with Cdiscount Marketplace
France is a tempting option for overseas expansion. It’s the second biggest e-commerce economy in Europe, with over 35 million online buyers – and it’s a market that’s showing no signs of slowing down.
French shoppers have a demographic similar to the UK – and shipping there is relatively cheap and fast – plus there’s just the one hour time difference.
Challenges to market entry however include the language, and the fact that many consumers are wary of buying from overseas sellers. This is where leading online marketplace Cdiscount can help, offering international sellers a low risk means of accessing an audience of loyal French shoppers.
If you can compete competitively on price – or can provide French buyers with items they can’t buy elsewhere, Cdiscount could be a lucrative additional sales channel for you. Read our tip sheet to find out more.