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Tony Preedy (Fruugo)

Tony Preedy is the chief commercial officer at Fruugo.

Posts by Tony Preedy (Fruugo)

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Streamline Product Information Management for a More Effective Workforce Managing an organisation’s product information and flow from product creation to launching on selling channels is the lifeblood of any…
The Impact of COVID-19 on E-Commerce GMV — 2021 Update Last year, we examined the impact of the then-emerging COVID-19 pandemic on e-commerce in a multi-part series using aggregate global…
Insights on Effectively Selling into the US: A Q&A Session with the Department of International Trade As e-commerce activity continues to expand across the globe, the appeal of cross-border trade is also rising. For those considering…
8 Ways E-Commerce Teams Can Improve Brand Image In the modern e-commerce environment, brand image and identity are everything — particularly if you distribute through online retailers. You…
New Forrester Report for Brands: How To Master Your Own Digital Destiny If there’s one challenge all brands are experiencing right now, it’s this: Direct-to-consumer relationships are more influential, and important, than…

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