• Overview
  • Google Shopping
  • Social Commerce
  • Feeds, Affiliates & More
  • Local Inventory Ads

ChannelAdvisor Digital Marketing

Online advertising gets more competitive and more complicated every day. Leading retailers and brands choose ChannelAdvisor Digital Marketing because we work exclusively with customers that demand performance from their advertising and measure on a direct conversion basis. By combining comprehensive, enterprise-level technology and deep retail expertise, ChannelAdvisor Digital Marketing drives superior ROI from product advertising across sites such as Google, Facebook, Bing and Yahoo.
ChannelAdvisor Digital Marketing Partners

  • 100s of Channels

    Boost visibility and ROAS on competitive sites like Google Shopping, Facebook and more.

  • Powerful Feed Technology

    Transform a single data feed to meet the different content requirements of each channel.

  • Competitive Benchmarking

    See how your CPC, CTR, conversions, ROAS and impressions by device stack up against the industry.

  • Accurate Content

    Sync, organize and update your product information across every channel.

  • Retail-Centric

    Showcase your products with technology, features and experts dedicated just to retail.

  • Actionable Insights

    Use data to track performance down to the SKU level and get insights on how to improve.

  • Retail Experts

    Collaborate with the channel-certified digital marketing and retail specialists on our Services team.

  • Springboard for Expansion

    Participate in betas, grow your reach and jump into the next big channel when you’re ready.

Our Approach

Google Shopping is one of the most valuable product advertising channels, and knowing what ads, products and strategies perform best on Google Shopping will give you a competitive advantage. We believe that most retailers are limiting the profitability of their Google Shopping campaigns with solutions that offer only partial support (say, just bidding, or just feed-management). We close the loop by offering complete and unified retail-centric support for Google Shopping.

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  • Content

    Transform your data feed, find best-performing images, create custom labels and more.

  • Campaign Structure

    Build campaigns 37x faster, conduct A/B testing, sync your products automatically and more.

  • Correct Bidding

    Automate and optimize bids across devices and bulk bid on product groups.

  • Competitive Benchmarking

    See how your CPC, CTR, conversions, ROAS and impressions by device stack up against the industry.

  • Multichannel Reporting

    Track status and performance across channels and devices, including assists, traffic and orders.

  • Flexible Formats

    Send us product content in any format and we’ll transform it to the channel's requirements.

  • Single Interface

    Manage multiple channels, thousands of SKUs and varying data formats from one central hub.

  • Custom Templates

    Design your feed output with partner templates or our advanced system for custom feeds.

Our Approach

Whether you’re capturing cart abandoners with retargeting ads or promoting your products on a niche affiliate network, Flex Feeds keep you connected. Our powerful Flex Feeds technology quickly optimizes your product data to meet the various requirements of partner networks and allows you to stay in sync with any e-commerce channel you want.

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  • Multichannel Reporting

    Track status and performance across channels, including assists, traffic and orders.

  • Flexible Formats

    Send us product content in any format and we’ll transform it for each channel’s requirements.

  • Single Interface

    Manage multiple channels, thousands of SKUs and varying data formats from one central hub.

  • Custom Templates

    Design your feed output with partner templates or our advanced system for custom feeds.

  • Content Optimization

    Upload, sync and optimize product info and identify the best products for each feed.

  • Advanced Management

    Access dashboards, multiple site syndication, 360-degree view, alerts, history and more.

  • Tailored Tools

    Take advantage of filters, customizable fields, real-time previews and more.

  • Powerful Transformation

    Use business rules and lookup lists to tailor your data for 100s of channels.

Our Approach

Local inventory ads give you the ability to show local shoppers in-store product availability for the items they’re looking for at the moment they search on Google. With our Product Content Optimization technology, Local inventory ads can be managed and optimized for Google to ensure you are getting consumers the right product information online at the exact moment they are ready to shop in-store.

  • LOCAL CONTENT OPTIMIZATION

    With Product Content Optimization, Local Inventory Ads can be managed and optimized for Google

  • INCREASE SALES

    Bring online shoppers to physical stores through local ads

  • TRUSTED EXPERTS

    ChannelAdvisor’s team of experts also work to develop strategies around local inventory advertising across multiple touch points

  • CONNECT TO CUSTOMERS

    Be visible online at the moment customers are ready to shop in-store

Deckers experienced 70% year-over-year growth with ChannelAdvisor.

Read The Case Study
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