Best Practices for Advertising on Amazon, Facebook & Google
Advertising on the Big 3 — Amazon, Facebook and Google — has never been so cutthroat. They are by far the biggest advertising sites in the US. And because they’re the biggest, they’re also the most crowded.
This means it’s no longer enough to just have campaigns set up. You need to launch the right campaigns — ones that get your products in front of more potential buyers while squeezing as much ROI as possible from your ad spend.
In this eBook, we outline proven strategies to increase visibility and build smarter campaigns across these highly competitive sites, including:
- Advanced search term mining methods on Amazon Advertising
- Expanding retargeting ads on Facebook through broad audience targeting
- Query-driven campaigns and automated bidding on Google Shopping
- And so much more