Powering Up More E-Commerce Sales: Success Stories from Consumer Electronics Sellers

Consumer electronics is easily the most buzzed-about product category in e-commerce. The newest gadgets, devices and equipment naturally draw the eyeballs and clicks of millions of shoppers.

Inevitably, this product popularity has led to promotional and pricing wars among brands and retailers online.

It’s more important than ever for sellers of electronics to find the most efficient ways of increasing product visibility, winning conversions, building a brand and cultivating consumer loyalty.

Here are four stories of consumer electronics sellers who have truly turned up the volume of their e-commerce efforts.