Google Manufacturer Center Guide for Brands

Melissa Hoeppner, Account Manager, ChannelAdvisor
Ananda Vora, Strategic Partnerships - Shopping, Google

With more than 100 billion searches per month, Google answers a significant number of the world’s product and shopping-related queries. Brands and manufacturers want to provide rich, high quality and accurate product information to influence shoppers’ buying decisions. They also want tools to understand and track the success of their products online.

Join us for a webinar co-hosted by Google and ChannelAdvisor on Wednesday, June 14 at 11 am EDT. In this webinar, brands will learn how to leverage Google Manufacturer Center to improve brand awareness across Google’s Shopping ecosystem.

During the webinar you’ll learn:
– Why does product data matter?
– Why did Google launch Manufacturer Center?
– Why should manufacturers participate?
– How is the data used?
– How does Manufacturer Center work?