Amazon 201: Building Opportunities from Non-Brand Traffic
Are you searching for ways to attract new prospects into your Amazon pipeline? Trying to better understand how and why those ads show up for other products when you search for yours? If you answered yes to any of these questions, it’s time to take back your brand.
If you’ve got 30 minutes, join us for Amazon 201: Building Opportunities from Non-Brand Traffic. Whether you attended our Amazon 101 session or not, you’ll find our experts as educational as they are engaging as they share actionable insights and great takeaways.
In this session, you’ll learn about:
Amazon Ad Types (a review)
Strategies and Tips: Sponsored Products & Headline Search
Using competitor terms to ensure non-brand leads
Strategies / tips for naming convention
How to leverage data from first strategy brand to get the products that will convert well
Tiering your bids to both broad and exact phrases
Reporting Best Practices
A Managed Services Overview
And much more!