As the e-commerce industry advances, so does ChannelAdvisor. No matter where the latest trends take you, you can count on ChannelAdvisor to help with all of your most important marketing, selling and fulfilling activities. We’re continually revisiting the biggest advantages of our comprehensive platform and making them even better. Here are the latest enhancements:
Checkout on Instagram Support
ChannelAdvisor now supports Checkout on Instagram, a premier in-app shopping channel for brands and retailers utilizing the popular social platform to reach potential buyers. Checkout on Instagram enhances the shopping experience by making the purchase simple, convenient, and secure. Shoppers are able to place orders directly on Instagram, and payment credentials are securely saved in the app by Instagram for future purchases.
Keyword Automation for Amazon Advertising
ChannelAdvisor’s Keyword Automation can seamlessly transition sellers and vendors from time-consuming, manual processes to automated keyword optimization across Amazon Sponsored Products campaigns. Sellers can achieve greater flexibility and control through highly-targeted keywords and customized rules based on their unique performance criteria, to get ahead of wasted spend.
Support for Amazon Sponsored Display
Through ChannelAdvisor’s support of Amazon’s new self-service display advertising solution, sellers can use reporting to quickly compare campaign performance across all Amazon advertising types.
Support for eBay Seller Offer to Buyer
ChannelAdvisor now supports eBay’s Seller Offer to Buyer. This new targeting capability helps sellers re-engage potential buyers who are either watching a product or have left a product in their shopping cart and incentive them to complete the transaction.
Where to Buy 360 Analytics
ChannelAdvisor now offers brands a more comprehensive view of performance data for the ‚Where to Buy‘ solution from a streamlined interface. The new reporting dashboard provides brands with immediate access to data on how consumers on the brand sites are interacting with their retail partners, enabling productive brand-retailer relationships.