‘E-Commerce Unleashed’ Webinar Conference: Agenda Spotlight
Imagine being able to hear directly from Amazon, eBay, Google, Facebook and Pitney Bowes on the latest tools and strategies for unleashing your e-commerce potential.
On March 7, you can.
Join us for our first webinar conference, E-Commerce Unleashed, a three-hour event designed to give retailers and brands actionable strategies for today — and better results tomorrow.
Forget budget or logistics constraints: It’s free, it’s three hours, and all you need is an internet connection.
After an opening keynote address by David Spitz, ChannelAdvisor CEO, you’ll have an incredible opportunity to learn from leading industry voices across two simultaneous tracks, each with three breakout sessions. Beth Segovia, ChannelAdvisor vice president of services, will wrap up the day with a closing keynote and important takeaways.
Want more specifics? Here’s a snapshot of the agenda and our exciting lineup:
Track 1: Marketplaces
Unleashing eBay Sales
Presented by eBay
Boost your sales on eBay with these pricing strategies. In this session, you’ll learn how deal pricing can help you set up your deals and manage your pricing strategies. You’ll also get top tips on maximizing sales, a look back at 2017 holiday results and best practices to implement today. If you’re currently selling on eBay or you’re thinking about it, be sure to join this session.
Drive Buyers to Your Buy Box — Advertising on Amazon
Presented by Valerie Anders, Senior Product Manager at ChannelAdvisor.
As Amazon continues to capture a large share of e-commerce transactions, product searches on Amazon have grown in number. According to eMarketer, Amazon has the fifth highest digital ad revenues of any company in the US. Join this session to learn tips on how to take your Amazon advertising to the next level and maximize results.
Mastering the Post-Purchase Experience — How to Compete in a ‘Fast and Free’ World
Presented by Pitney Bowes
Don’t let limited shipping options drive away your customers! Pitney Bowes will explain why customers are raising the bar, what steps to take to achieve a simpler, more manageable shipping program and how technology can help.
Track 2: Digital Marketing
New Tools to Power a Shoppable Web
Presented by Google
Do you know what Google has been up to? Ensure you maximize your Google integration by leveraging their latest tools. This informative session is specifically developed by the experts at Google to help you get the most out of your feed and campaign management strategies.
Drive Demand and Sales for Your Entire Catalog
Presented by Facebook
Hear directly from Facebook about the latest features dynamic ads offer your business and first-hand best practices to maximize your ads’ effectiveness, optimize your product catalog and utilize images.
Selling on the Edge
Presented by Link Walls, Vice President, Digital Marketing Strategy at ChannelAdvisor
Digital marketing has evolved beyond simply driving traffic to a website and then hoping for a conversion. Today’s savvy digital advertisers recognize that consumers start their shopping “on the edge” by responding to advertising on search engines, shopping sites and social media before ever reaching a retailer’s website. This session will focus on the best practices used by advertisers to effectively merchandise their products so that consumers find them, wherever they are.
Whatever your goals are for 2018, you’ll find plenty of valuable takeaways to power your growth this year and beyond.
Unleash your e-commerce potential. Register today.