School may be done, but back-to-school shopping has already begun.
Yes, the back-to-school selling season is starting earlier than ever, and it kicked into gear well before the last bell rung this month. But if you haven’t started yet, don’t panic.
The infographic below will give you a quick snapshot of how to think about your back-to-school preparations — when to start, where consumers are shopping and what their expectations are.
But for a deep dive into all the strategies and tactics you’ll need this summer, join our e-commerce experts on June 26 for The Essential E-Commerce Seller’s Guide to Back-to-School and Summer Selling. This one-hour webinar will provide you with actionable tips for fine-tuning your digital marketing, marketplace promotions, product listings and more.