As we inch closer to the holiday season, brands and retailers are in a position to consider new processes to add to their strategies to optimize sales during the busiest shopping season of the year — and marketplace order fulfillment should be the first order of business.
The exponential growth of marketplaces has led to a popularity boom for drop shipping. Drop shipping is a viable way for retailers to expand product selection and reduce many costs associated with traditional fulfillment processes. For manufacturing brands, drop shipping allows them to reach more customers and open up potential new revenue streams.
However, it’s important to note that not all drop ship relationships are created equal — different marketplaces have different sets of standards that dictate proper use of drop shipping. The infographic below outlines how the drop shipping process looks like for brands and retailers on a few notable marketplaces, such as Amazon, Walmart and Jet.com:
We’ll be honest. Drop shipping can be a very complex process involving complex relationships. Luckily, there are teams of experts out there ready to help you navigate those waters.
And we proudly say that we’ve got just the team of talented distribution, fulfillment and supply chain domain experts in mind. In order to improve our support for drop shipping and fulfillment, we expanded our team and acquired Hublogix, a leading fulfillment and logistics platform with a network of more than 150 fulfillment partners that automates order management and connects online storefronts to distribution and fulfillment centers.
We recommend checking out Special Delivery: Understanding the E-Commerce Essentials of Drop Shipping for a comprehensive guide to drop shipping, or E-Commerce Drop Shipping: Need-to-Know Basics for Brands and Retailers for a quick tip sheet that you can print out and keep handy.
So, are you ready to start the drop shipping conversation? Contact us today, and an e-commerce expert will be in touch to help you get started — before the holiday madness!