He’s back! When it comes in industry insight, Amazon’s Senior Vice President of Seller Services Sebastian Gunningham has the answers. Sebastian is a Catalyst veteran and will continue the tradition at Catalyst Americas 2014 in a fireside chat with ChannelAdvisor CEO Scot Wingo. The session will take place on Wednesday, March 12 from 8:30- 9:15 am PT.
At Catalyst Americas 2013, Scot and Sebastian discussed everything from third-party growth to customer support at Amazon. For a summary of last year’s session, and a taste of what you can expect this year, the live blog posts can be found here: Live Blog of Amazon Fireside Chat Part I and Live Blog of Amazon Fireside Chat Part II.
As the Vice President of Seller Services, Sebastian helps third party merchants successfully integrate with the Amazon marketplace. Prior to joining Amazon in March of 2007, Sebastian held positions at Apple Computer Inc., Peace Software and Oracle Corporation.
Also not to be missed is the session, “How to Build a Webstore that Converts,” that will be presented by Paras Bhuva, Technical Engagement Manager, Amazon Services and Gina DeFrank, ChannelAdvisor Product Manager, Marketplaces on Wednesday, March 12th from 10:45-11:30 am PT. This session will help retailers understand how to create a webstore optimised to convert and will help attendees understand:
- The webstore must-haves for converting customers
- How to avoid cart abandonment
- What do to after a conversion to instill brand loyalty