Over the past 12 months, online sellers found new and exciting ways to survive and thrive in the midst of significant industry changes.
They streamlined inventory management, fine-tuned data feeds and expanded to new channels.
They also relied on the ChannelAdvisor blog to stay ahead of the latest trends, tips, news and best practices.
Now that we’re nearing the end of one year and preparing for the next, it’s time for a quick refresher on the most-read topics.
And so, without further ado, here are the top five posts from 2019.
#5: Quick-Start Guide to Creating Amazon A+ Content
Once a paid option, adding Amazon A+ Content to listings is now free and unlimited for all vendors. With more than half of product searches starting on Amazon, A+ Content can be a highly effective way to increase traffic and boost sales. Use this quick-start guide to understand how the program works and see what you should do to leverage it in 2020.
#4: Amazon Advertising: The Amazon Brand Store
Did you know the sellers that send traffic to Amazon Stores have a 22% better return on ad spend than those who don’t? With the Amazon Brand Store, you can create a special experience that gives shoppers even more reason to choose you over competitors. See what you can do in this post especially for vendors and third-party sellers enrolled in the Brand Registry program.
#3: How To Fix General Marketplace Errors with ChannelAdvisor
Are you wasting valuable hours manually fixing marketplace errors? Now’s the time to start automating. In this post, the experts walk through an eight-step process for finding and resolving errors quickly. It’s one of the fastest ways to ensure your listings perform well, and to help keep your company profitable.
#2: The Marketplace Front Lines: Where Should You Sell Next?
One of the best ways to get your products in front of more purchase-ready consumers? Expand to more marketplaces. If you’d like to scale your business quickly but don’t know which channels will have the biggest impact, check out this post to discover five emerging channels every seller should know about.
#1: Checkout on Instagram: Social Media’s Biggest Opportunity for Online Sellers Right Now
With more than 130 million people interacting with shopping posts each month, it’s time to find out if you’re eligible for Checkout on Instagram. Take five minutes right now to see how the program works and learn what you can do to get started.
Looking for more insights to prepare for the year ahead? Our top five blog posts are a great refresher, but there’s a lot more yet to come. The e-commerce industry is in a constant state of evolution, which means it’s more important than ever to stay future-focused.
We’ve covered the biggest forces of e-commerce that will continue to reshape the industry in our new white paper: 20/20 E-Commerce Vision for the Year 2020. Download it now to see what’s in store.
