Today marked the official debut of our most recent platform release! Below is a brief overview of the latest and greatest features added in the 2014 Autumn Release.
E-commerce is an ever-changing space — constantly evolving with the progression of technology. We don’t want you to get left in the dust! These new features will help you adapt to e-commerce’s expanding landscape.
Want more control over how you manage your eBay listings? Now you’re able to use eBay QuickStart and eBay Custom setup in the ChannelAdvisor platform. The result is customized, optimised eBay data that can help you boost visibility, performance and conversion on the marketplace.
EBay QuickStart gives you the expanded ability to use the ChannelAdvisor Data Transformation Engine — which includes business rules and lookup lists — for eBay. Begin selling fixed-price listings using a single group of settings. EBay QuickStart also includes the new eBay Categorizer feature, which suggests eBay categories — allowing you to list faster and with less manual effort.
EBay Custom gives you the freedom to set up different listing strategies for different groups of items — including capabilities like using multiple HTML ad templates or auction-format listings.
To help you capture Amazon’s Buy Box, we’ve included additional insights into repricing with Fulfilment by Amazon (FBA). Deeper analytics will also help you be more responsive and informed.
Group similar or complementary products as a single item for purchase — which will help differentiate you from your competition. ChannelAdvisor Bundles will keep your quantities in sync across bundles, individual SKUs and channels.
A new Report Center is equipped with Customizable Reports as well as template-based reports. Get the data you need to move your business forward.
Everywhere Your Customers Are
Consumers’ media consumption and shopping habits are being altered by technology advancements. And these changes should be influencing the way you do business. Expanding to new geographies, channels, devices or categories to keep up with your customers is made easier with the Autumn Release.
Germany is a powerhouse in the e-commerce space. In fact, it’s expected to generate 48.4 billion euros from e-commerce in 2014 — that’s a 25% increase from 2013! To help you access this e-commerce hot spot, we now support German marketplaces Rakuten.de, MeinPaket and Zalando, in addition to eBay and Amazon in Germany.
Plus, you can now reach Newegg’s devoted follower base in the Great White North through Newegg Canada — as well as expand to NeweggBusiness, Newegg’s business-to-business (B2B) marketplace.
Yahoo recently introduced Gemini, a search engine specifically designed for the mobile experience. The ads within the search engine are native, meaning non-intrusive. With the Autumn Release, you can now take advantage of this promising new channel by creating Gemini ads.
ChannelAdvisor’s new Social Commerce Suite allows you to send your product information to social sites from one easy-to-use command center. We currently support Pinterest, Wanelo and Polyvore.
Blog post by Jordan Nowlin, social media and blog manager, ChannelAdvisor