As a retailer or branded manufacturer, do you sometimes feel like the cards are stacked against you? Or that the game is rigged because the industry’s largest players can use their oversize budgets to guarantee more success? Well, Billy Beane knows how you feel.
Beane, executive vice president of baseball operations for the Oakland Athletics and the inspiration for the book and movie “Moneyball,” will present the keynote session at Catalyst Americas 2016, titled “Moneyball: The Art of Winning an Unfair Game.”
Beane will break down how companies of all sizes and verticals can implement data-based strategies to effectively, efficiently and profitably manage their assets, talent and resources.
Beane is considered one of the most innovative and successful executives in baseball, and the Moneyball methodology has revolutionized organizational thinking across a variety of industries: Wall Street, Fortune 500 companies, government and more.
We live in the era of Big Data. So why not use it to make better decisions about your e-commerce business?
“Competition in e-commerce is as thick as an MLB pennant race, and data is a critical component of a winning strategy,” said David Spitz, ChannelAdvisor CEO. “Retailers and brands touch product data and performance data in some way, shape or form each day. Billy Beane’s experience with analyzing data to transform the Oakland Athletics will create an intriguing session for Catalyst Americas attendees as they look for ways to future-proof their online businesses.”
The theme of this year’s conference is “E-Commerce, Future-Proofed.”
Beane’s keynote will kick off a jam-packed agenda of e-commerce insights and networking, as retailers and brands chart a course for success in a competitive, constantly changing industry.