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Michelle Hood

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Preparing for the 2021 Holidays, Part 2: Ready, Set, Perform! In our first holiday planning post, we discussed pricing, advertising and promotions, and budgeting. When sellers think about holiday season…
Sporting Goods Sellers: Achieving E-Commerce Growth While Maximizing Profitability The recent explosion of e-commerce affected several categories, but the sporting goods vertical might be the strongest example of how…
Pricing for Profit: How to Leverage Automated Repricers for Higher Sales Competitive, timely and profit-margin-friendly pricing plays an enormous role in the health of any brand or retailer enterprise. Although tactical…
Preparing for the 2021 Holidays, Part 1: Set Your Advertising Budget & Check It Twice ‘Tis the season to prepare for the onslaught of holiday shopping activity. This year, the annual holiday prep routine feels…
ChannelAdvisor Connect 2021: The Leading E-Commerce Event of the Year is Back The year’s best e-commerce event, ChannelAdvisor Connect, returns September 14-15, 2021! Registration is free and the entire conference is virtual,…

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