Advertising on Amazon: Do You Know Your Brand’s Space?

To consumers, Amazon is a land of plenty. A place where you can find anything. Books, baby products, beauty items, bedding, balls, bath goods — virtually anything you want is just a few keywords and a search button away. Which helps explain why more consumers start their online product searches on Amazon than Google.

Retailers and Brands are losing premium space to competitors that:

  • Deploy a variety of promoted ads
  • Develop a branded keyword strategy
  • Leverage sophisticated bidding tactics

Download this eBook to understand how you can get ahead of your competitors on Amazon.

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