WiseRobot is a young and vibrant company that is fast expanding in the online community. The majority of our customers are from the USA and EU and our customer base is now also growing in the Asia Pacific region and China. WiseRobot provides sales and support of eCommerce software and solutions in particular modules for the Magento development platform. We specialize in sophisticated data connectors between online retailers and Customer Resource Management (CRM) portals, Enterprise Retail Planning (ERP) systems like NetSuite and other complex services like the popular online Marketplace optimizer ChannelAdvisor.

Our ChannelAdvisor Connector module is highly configurable. Retailers can decide if they want to update inventory from Magento to ChannelAdvisor and vice versa (bi-directional). It lets you control exactly which attributes are mapped and not mapped, if stock is to be managed, which orders are to be imported or not as well as let you control how fulfillment is dealt with. In fact all the modules features can be turned off or on and configured according to your needs. It also has support for images, as well as configurable and grouped products via variations in ChannelAdvisor.

The module provides real-time connectivity from Magento to ChannelAdvisor and fast updates from ChannelAdvisor to Magento via the ChannelAdvisor API and includes failover detection to ensure the integrity of your data, its features are as follows:

Real Time Inventory Updates.

  • Updates real-time from Magento into ChannelAdvisor on creation, editing and deletion of products, including mapping of image information.
  • Contacts ChannelAdvisor at a user designated interval (default 15 minutes) and checks CA for modified product data. If changes are found these are then imported into Magento.
  • Inventory is mapped from Magento to ChannelAdvisor via an easy to use attribute mapping system inside the Magento admin panel and module configuration.

Real time stock synchronization.

  • When stock is decreased in your Magento store ChannelAdvisor is contacted and stock is automatically decreased, this can of course be switched off if it is not required.
  • Contacts ChannelAdvisor at user designated interval (default 15 minutes) to check for changes in stock level and updates Magento stock accordingly, last known stock levels on both systems are kept in the Module database to enable comparison on update so that if a decrease has occurred on both systems then the correct tally is found and applied to both systems.


Order Management and Fulfillment

  • Orders flow into Magento from ChannelAdvisor at a user designated interval (default 10 minutes) 10 minutes is advised by Ebay to be the required notification period of new orders from their marketplace.
  • Orders are prefixed by a combination of ChannelAdvisor and the marketplace — for example, AM for amazon. These prefixes can be user defined, the module then identifies the orders based on these prefixes and sends fulfillment details (shipping carrier, type and shipping details) back to the marketplace via ChannelAdvisor when the order is marked as complete or another user designated order status.
  • You can map the shipping and billing methods to match your business needs so order importing and fulfillment updates are very flexible.

Multiple store support

  • Connect each store view on Magento to one ChannelAdvisor account so you can keep all your ChannelAdvisor accounts in synchronization.
  • The store view attribute data will be used to send to the ChannelAdvisor account you connect to.

Variation items support

  • Configurable products or grouped products will update as variation items with their child products associated.
  • Create configurable and grouped products from variation items when products are imported to Magento and vice versa when Importing from Magento to ChannelAdvisor by using our simple mapping process.

Our license is flexible and our module is 100% open source unlike others that use obfuscation methods like ionCube which not only can slow down your website speed but also prevents you from customization that may be necessary to make the integration suite your exacting needs. More features are always being added for up to date feature listings please visit our website.

WiseRobot – Making your Sales our Business