Founded in 2007, limango has established itself as the leading shopping platform for families in Germany in just a few years. As a subsidiary of the Otto Group, limango also operates a marketplace in addition to the closed online shopping community, which was launched in fall 2017. Since then, the open store limango.de/shop has been selling items from partners, which are permanently available and complement the range in all family-relevant categories. With this marketplace strategy, limango is expanding its range and further strengthening its position as the number 1 platform for young families.