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July 12, 2011 PetCareRx Finds the Prescription for Growth with ChannelAdvisor

Pet Care Company Sees Revenue Increase by 900 Percent on Amazon in two months, 391 Percent on Comparison Shopping Engines

Research Triangle Park, NC – July 12, 2011 – ChannelAdvisor, a global e-commerce platform provider that enables retailers to sell more across online channels, today announced that PetCareRx, an online pet pharmacy, has achieved record growth using ChannelAdvisor’s Marketplaces and Comparison Shopping solutions. PetCareRx signed on for ChannelAdvisor’s Managed Services offering last fall and since launching on Amazon its revenue has blossomed, increasing by nine times over the past two months and 35 times year to date. The company’s comparison shopping engine revenue has also improved, growing 391 percent since January.

“We’ve only been ChannelAdvisor customers for six months, but we’ve already experienced the dramatic uplift in sales that comes from partnering with an industry leader,” said PetCareRx Vice President of Marketing Strategy Ujjwal Dhoot. “ChannelAdvisor’s Managed Services team has been critical to our growth. They’ve cleaned and optimized our data to develop our campaigns and deliver extraordinary results.”

ChannelAdvisor launched PetCareRx on multiple comparison shopping engines (CSEs) by customizing PetCareRx’s data feed to meet the individual specifications of each CSE. The pet care company’s products are now actively listed on six CSEs, with plans to expand in the future.

“PetCareRx is a company that is well positioned for e-commerce expansion,” said Greg Ives, ChannelAdvisor’s director of global services. “They have a strong e-commerce strategy in place and a broad range of products with more than 15,000 SKUs, offering competitively priced products and great customer service. Our focus is to ensure that shoppers are aware of those products across marketplaces and comparison shopping engines. The results speak for themselves.”

PetCareRx joins an impressive list of global retailers powered by ChannelAdvisor, which includes some of the largest, most successful retail brands such as Dell, Victoria’s Secret, Under Armour, Staples, Crocs, Bed, Bath & Beyond, Jos. A. Bank, Urban Outfitters and more.

For more information on ChannelAdvisor’s e-commerce solutions, visit: http://www.channeladvisor.com/e-commerce-products/.

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About ChannelAdvisor

ChannelAdvisor (NYSE: ECOM) is a leading e-commerce cloud platform whose mission is to connect and optimize the world’s commerce. For nearly two decades, ChannelAdvisor has helped brands and retailers worldwide improve their online performance by expanding sales channels, connecting with consumers around the world, optimizing their operations for peak performance, and providing actionable analytics to improve competitiveness. Thousands of customers depend on ChannelAdvisor to securely power their sales and optimize fulfillment on channels such as Amazon, eBay, Google, Facebook, Walmart, and hundreds more. For more information, visit www.channeladvisor.com.

Media Contact:

Tamara Gibbs
ChannelAdvisor
tamara.gibbs@channeladvisor.com
(919) 249-9798