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September 5, 2011 Finish Line Goes Extra Mile with ChannelAdvisor Comparison Shopping Solution

Athletic footwear retailer sees double digit revenue growth on comparison shopping engines

Research Triangle Park, NC – September 5, 2011 – ChannelAdvisor, a global e-commerce platform provider that helps retailers sell more across online channels, today announced that Finish Line, a premium retailer of athletic footwear, apparel and accessories, is using ChannelAdvisor’s Managed Comparison Shopping solution.

ChannelAdvisor’s Comparison Shopping solution helps retailers increase online sales while minimizing administrative hassles by taking a single product feed and distributing it to multiple shopping engines. Finish Line has experienced a significant, double-digit increase in year-over-year revenue from comparison shopping.

“Our customers are more informed than ever and routinely check out product news and reviews and comparison shop before they buy,” said Finish Line Vice President of E-Commerce, David Seifert. “They expect the best from us and ChannelAdvisor has helped extend the premium experience we offer in our stores to our online channels by increasing the availability of our brands to relevant, highly trafficked comparison shopping engines.”

Currently ranked 174 in the Internet Retailer Top 500 Guide, Finish Line joins an impressive list of global retailers using ChannelAdvisor, including some of the largest, most successful retail brands such as Dell, Victoria’s Secret, Under Armour, Staples, Crocs, Bed, Bath & Beyond, Jos. A. Bank, Urban Outfitters and more.

For more information on ChannelAdvisor’s Comparison Shopping solution, visit: http://www.channeladvisor.com/comparison-shopping/index.php.

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About ChannelAdvisor

ChannelAdvisor (NYSE: ECOM) is a leading e-commerce cloud platform whose mission is to connect and optimize the world’s commerce. For nearly two decades, ChannelAdvisor has helped brands and retailers worldwide improve their online performance by expanding sales channels, connecting with consumers around the world, optimizing their operations for peak performance, and providing actionable analytics to improve competitiveness. Thousands of customers depend on ChannelAdvisor to securely power their sales and optimize fulfillment on channels such as Amazon, eBay, Google, Facebook, Walmart, and hundreds more. For more information, visit www.channeladvisor.com.

Media Contact:

Tamara Gibbs
ChannelAdvisor
tamara.gibbs@channeladvisor.com
(919) 249-9798