Research Triangle Park, NC – February 25, 2015 – ChannelAdvisor Corporation (NYSE:ECOM), a leading provider of cloud-based e-commerce solutions that enable retailers and manufacturers to increase global sales, today announced that ChannelAdvisor CEO Scot Wingo will give a keynote presentation at the Bronto 2015 Summit. Wingo’s session will take place on Wednesday, March 4 at 11 a.m. EST at the InterContinental Miami. In his presentation, titled “E-Commerce Trends: Five Waves of Innovation Disrupting E-Commerce,” Wingo will educate attendees about online trends that are changing the way people shop online.
“The Bronto Summit is an influential conference that brings inspiring ideas to the table,” said Wingo. “I’m looking forward to sharing e-commerce trends that are shaping our industry and changing the way people shop online. By deepening their understanding of consumer behavior, companies can tailor their marketing approaches to better resonate with target audiences and generate more revenue.”
Specifically, Wingo will discuss the “waves of innovation” that retailers and manufacturers must understand to accelerate their e-commerce strategies, including:
- The Amazon Effect: Raising the bar on the e-commerce experience
- Cross-Border Trade: Expanding in global markets
- Mobile Adoption: Understanding the value of e-commerce in your pocket
- Social Commerce: Using the next generation of large-scale e-commerce channels
- Brands Going Direct: Navigating a flatter, direct-to-consumer world
The ChannelAdvisor platform offers retailers and manufacturers leading cloud-based solutions to efficiently automate and manage the online selling process across multiple channels, including third-party marketplaces and digital marketing channels such as paid search, comparison shopping engines and social media networks. Through a single inventory feed, ChannelAdvisor customers can manage their overall online selling process, from listing to order management, from one platform. By eliminating the tedious tasks of optimizing online listings and analyzing performance, ChannelAdvisor enables sellers to increase sales and successfully scale their e-commerce businesses.
For more information about the ChannelAdvisor platform, please visit www.channeladvisor.com/platform.