ChannelAdvisor Annouces 6.0 Version of Enterprise Product
Release Introduces MarketTrack™, CRM System and Enhancements to Checkout System

Research Triangle Park, NC - April 23, 2002 - ChannelAdvisor Corporation, the leading provider of enterprise marketplace management solutions, today announced the immediate availability of MarketTrack™, the industry’s first analytics suite that allows ChannelAdvisor customers to measure marketplace traffic and success of marketplace promotions. In addition, ChannelAdvisor has launched ChannelAdvisor Contact™, a customer relationship management system and improvements to ChannelAdvisor Checkout™ both designed to meet the needs of marketplace sellers.

ChannelAdvisor provides technology and services that enable industry-leading companies to use online marketplaces to acquire customers and maximize inventory yield. MarketTrack, allows its enterprises to accurately monitor network sites including eBay (NASDAQ: EBAY) and promotions that are most successfully driving buyer traffic to the customers merchandise. For the first time, by capturing data such as the referring sites, links and promotions, ChannelAdvisor is able to advise customers of what marketing promotions and strategic alliances are proving the most return on investment for their sales.

“ChannelAdvisor’s MarketTrack gives us the insight to make smart decisions about our auction business,” says Andre Brysha, Vice President and Chief Marketing Officer of Ritz Interactive. “After seeing ChannelAdvisor’s customized reports and excellence in strategy development, channel intelligence and ground-breaking technology, our obvious choice was to switch to ChannelAdvisor.”

In addition to MarketTrack, ChannelAdvisor has launched ChannelAdvisor Contact, a customer relationship management system. Contact allows ChannelAdvisor to assist in the collection and maintenance of a customer campaign list and provides customers the opportunity to conduct marketing campaigns to a list of previous buyers opting into a client customer list. Enhancements to ChannelAdvisor Checkout improves the buyer user experience by incorporating a simplified step-by-step process including the ability to create buyer profiles, store multiple addresses and payment preferences, offer product recommendations for additional purchases and provide opt-in opportunities for merchant special offers.

“This release marks our sixth major product cycle and we’re pleased to introduce ground-breaking new features like MarketTrack and ChannelAdvisor Contact,” said Scot Wingo, Chief Executive Officer and President of ChannelAdvisor. “These significant new features when applied with the ChannelAdvisor Methodology ™ allow us to significantly grow the sales of customers like Ritz Interactive.”

About ChannelAdvisor Corporation
ChannelAdvisor Corporation provides technology and services that enable leading online retailers to maximize their products across multiple e-commerce marketplaces such as eBay, Amazon.com and Overstock.com, comparison shopping engines such as Shopping.com, Shopzilla, Nextag and Google Product Search and search engines such as Google, Yahoo! and MSN. In 2006, ChannelAdvisor managed over $1.6 billion in gross merchandise value (GMV) on behalf of its customers. ChannelAdvisor solutions combine best practices, on-demand software and integration technology to help retailers sell more products, faster, by automating labor-intensive, manual functions so they spend less time optimizing campaigns and more time solving marketing and business issues. ChannelAdvisor's customers include, GSI Commerce, Sears, Brookstone, Abebooks and Motorola. ChannelAdvisor Corporation is headquartered in Research Triangle Park, NC with offices in Seattle, the United Kingdom and Germany. For more information, visit http://www.channeladvisor.com/.